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APS sign strategic alliance with the Concep Group

Advanced Professional Solutions (APS) today announced that it has entered into a strategic partnership with email marketing software specialist, Concep Group. The partnership will see APS integrate Concep Campaigner, a sophisticated email marketing platform, with its Advance CRM module.

Brian Coventry, Managing Director for APS, commented on the benefits the new partnership would offer organisations within the professional services sector, “Email marketing has grown in both popularity and sophistication over the last 2 to 3 years and organisations within the professional services sectors are increasingly using this method the develop their practices. By integrating this powerful email marketing application with our Advance CRM module, we have equipped practices with a ‘full-loop’ environment in which to execute, monitor and manage their marketing activities.”

Mark Power, CEO for Concep Group, also commented on the partnership, “We have awarded APS the status of Global Partner for the practice management software arena because of the expertise and reputation it has within the marketplace. Our Concep Campaigner solution has all the rich features a professional organisation would require but when coupled with the APS CRM module it becomes a formidable offering. We are looking forward to working with APS and its clients to provide market-leading email marketing solutions.”

This new partnership between APS and the Concep Group once again signals APS’ commitment to delivering best of class solutions to the professional services sector.

For further details on this Press Release, please contact Ms Gemma Clarke on +44 (0) 1737 24 26 96

About Concep Group

Concep is a marketing technology and services company that delivers value to professional, financial and property services firms and associations that have important high-value relationships to nurture over the long-term. With offices in London, New York, and Sydney, Concep helps clients build better relationships by harnessing the power of one-to-one digital marketing communications. Concep’s solutions help to increase profits, improve client loyalty and achieve a strategic advantage over competitors. As a deeply entrenched communications partner, Concep enables clients to deliver highly relevant, targeted and personalized communications in a business to business environment. For more information please visit Concep Group.

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